Ashbury Eyewear

Ashbury is an independent eyewear company founded by professional snowboarder Nima Jalali, former K2 Team Manager Lance Hakker, and designer Mike Hakker. The three grew up snowboarding together from their high school years and had always wanted to start a company together. In 2008 they saw their opportunity and came together to create an eyewear company that they could finally relate to, a brand for the true snowboarder and skateboarder.

Ashbury offers a line of stylish and understated goggles and shades, with all the features you need and none that you don't. The brand's first goggle, the Kaleidoscope, was an overnight success with its low profile aesthetics and affordable pricing. Ashbury has quickly grown into a global brand with a loyal following by making style and function affordable, and by building two of the best and most progressive teams in snowboarding and skateboarding.

PHOTO: Nima Jalali.
Photography courtesy of Ashbury.